FAHASA Corporation organized a Japan Festival combined with a Da Da Dan manga unboxing event at FAHASA Tan Dinh Bookstore, marking the kickoff of its 50th anniversary celebration program, which will run from April to August 2026 across its entire system.
The Japan Festival showcases many globally renowned IPs such as Hello Kitty, Sanrio, Doraemon, Da Da Dan, and Sonny Angel. Through this, it not only updates contemporary cultural and entertainment trends but also gradually transforms the bookstore into a destination that better aligns with the preferences of a new generation of customers. A key highlight of the program is the unboxing event for the blockbuster manga Da Da Dan Volume 1, featuring popular TikToker Hill Manga, creating a lively, engaging, and interactive atmosphere for the manga-loving community.
In addition, customers can shop for a wide range of attractive products with discounts of up to 50%, participate in diverse experiential activities, and enjoy music performances-altogether contributing to a vibrant, youthful festival atmosphere rich in Japanese cultural spirit right within the bookstore space.
Source: HTV9
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