Amid the vibrant rhythm of Hue City, FAHASA Hue Bookstore stands out as a modern architectural gem, harmoniously blending into the poetic space of the ancient capital.
Located on the 2nd Floor, Aeon Mall Hue Shopping Center (No. 08 Vo Nguyen Giap Street, An Cuu Ward), FAHASA Hue is not only a destination for book lovers but also a cultural hub where every step invites you to relax, explore, and connect.
FAHASA HUE BOOKSTORE – không gian cổ kính trong dáng vẻ hiện đại
Spanning over 1,000m², FAHASA Hue Bookstore showcases a harmonious blend of classical elegance and contemporary flair. A striking highlight is its ceiling design: stylized wooden slats arranged in concentric circles, interwoven with a delicate LED lighting system, creating a powerful and immersive visual effect.
The warm, wooden textures, combined with modern lighting, enhance both aesthetics and sophistication, evoking the refined spirit of Hue’s architecture.
Inspired by Trang Tien Bridge, a symbol of the ancient capital, the design gracefully recreates its curved spans, blending seamlessly with the soft pink of lotus blossoms. This thoughtful combination reflects the elegance of old Hue while introducing a fresh, youthful atmosphere through open layouts and harmonious lighting.
Stepping inside, visitors are not only surrounded by a treasure trove of books but also immersed in a “symphony of architecture” where tradition meets modernity, and the soul of Hue lingers within a new lifestyle rhythm.
Inspiring Book Corners
Behind the Trang Tien Bridge model, seasonal bookshelves are artfully curated, featuring collections such as Literature, Nguyen Nhat Anh, Autumn Reads, and Thriller-Detective sections. Each shelf is a visual highlight, its themed colors carefully coordinated, creating the perfect corner to flip through a good book or capture a poetic photo.
Further inside, the Literature section opens like a “corridor of emotions,” where timeless classics meet contemporary novels, blending with Hue’s unique contemplative character. In contrast, the Manga and Japanese products area bursts with youthful energy, featuring hundreds of neatly displayed series, offering a lively space for young readers to read, chat, or even cosplay as their favorite characters.
Meanwhile, the stationery, backpacks, and souvenir areas radiate vibrant colors, creating a miniature world of joy. Children eagerly choose their favorite items while parents easily find practical, high-quality products for their families.
Keeping up with modern trends, FAHASA Hue also showcases “hot hit” collectibles like Sonny Angel, blind boxes, and other sought-after items popular among young people. These trendy corners add freshness and attract a dynamic crowd to visit and explore.
The Experience – Reading Area is surrounded by textbooks and review books, creating an exciting space for both learning and playing for parents and children.
A Festive FAHASA Hue All Year Round
Each season, FAHASA Hue transforms into a festive wonderland with decorations that surprise and delight visitors. At Christmas, the store is transformed into a vibrant winter wonderland, complete with a bright Christmas tree, lush wreaths, and sparkling lights, evoking a miniature winter village filled with children’s laughter and cherished family moments.
During Tet (Lunar New Year), the store shines in spring colors – peach blossoms in full bloom and red lanterns radiating festive joy throughout the space.
Halloween and weekend cosplay events also turn FAHASA Hue into a vibrant “cultural playground” where shopping blends seamlessly with festive excitement.
A Familiar Rendezvous of Knowledge and Joy
FAHASA Hue is not only a gathering place for book lovers but also a trusted venue for schools to organize visits, reading sessions, and cultural exchanges. These extracurricular trips bring students simple joys while nurturing their love of knowledge.
The bookstore regularly hosts promotions, cultural activities, and interactive programs such as balloon giveaways, painting, model assembly, and more. These events enhance the shopping experience, enabling visitors to discover their favorite books while immersing themselves in a vibrant cultural atmosphere.
FAHASA Hue bookstore also introduces a “Product Locator App”, a smart tool that helps customers easily find items, making shopping more convenient and modern.
Quickly winning the hearts of readers, FAHASA Hue bookstore has become a true “book paradise”. Here, everyone finds their own joy – the thrill of choosing a new book, a child’s innocent smile while picking out school supplies, or simply the moment of capturing a memorable photo. In the dreamy heart of Hue, FAHASA Hue stands as a sanctuary of knowledge – modern in style yet still echoing the gentle elegance of the ancient capital.
- Address: 2nd Floor, Aeon Mall Hue Shopping Center – No. 08 Vo Nguyen Giap Street, An Cuu Ward, Hue City
- Phone: (0234) 3.683.339
- Visit FAHASA Hue today to experience its modern space, and follow FAHASA’s latest updates at: https://fahasasg.com.vn/ and FAHASA Bookstore Fanpage.
FAHASA CORPORATION
