Under the direction of the People’s Committee of Ho Chi Minh City, the Ho Chi Minh City Department of Information and Communications is organizing the Tet At Ty 2025 Book Street Festival to promote culture and enhance knowledge for the city’s residents and surrounding areas during the Lunar New Year. This event is also an excellent opportunity for FAHASA to showcase its products, promote its brand, and affirm its role in developing a strong reading culture within the community.
The FAHASA booth, covering an area of approximately 500 square meters, leaves a memorable impression on visitors with its vast collection of books across various themes. The selection features new, high-quality publications chosen for both their content and presentation, providing an engaging experience for readers.
Festival Details:
- Date: From January 27 to February 2, 2025 (equivalent to December 28 to the 5th day of Tet in the lunar calendar).
- Theme: “Prosperous Homeland – Joyful Peaceful Spring.”
- Location: The FAHASA booth is located along Le Loi Street and Nam Ky Khoi Nghia Street, Ben Nghe Ward, District 1, Ho Chi Minh City.
Event Highlights:
A standout attraction at the FAHASA booth during the 2025 Tet Book Street Festival is the Cosplay Performance – Celebrate Spring event, which will take place on January 27 and 28, 2025. FAHASA will host cosplay performances featuring famous manga characters such as Nobara Kugisaki, Muichirou, Naruto, Haibara, and Hatsune Miku, the renowned virtual singer from Japan.
Additionally, from January 27 to February 2, 2025, customers who visit the FAHASA booth in cosplay attire will receive a random Manga gift upon check-in.
Special Promotions:
- Discounts from 20% to 50% on a wide range of products, including books, stationery, toys, and souvenirs.
- With purchases of 300,000 VND or more, customers can participate in the Lucky Spring Fortune Tree activity and receive delightful gifts.
About the Book Street Festival:
The Ho Chi Minh City Book Street Festival was first held in 2011 with the theme “Dream Book Street” on Nguyen Hue Street (District 1, Ho Chi Minh City). Over 15 editions, the festival has evolved from a city cultural event to a well-known and trusted brand, becoming a familiar destination for locals and tourists alike each spring.
The Tet Book Street Festival has become a cultural hallmark of Ho Chi Minh City, offering the community and visitors a meaningful cultural event, a relaxing space during the traditional Lunar New Year, and promoting the love of reading.
FAHASA Corporation is committed to supporting the festival organizers in creating a memorable and enriching experience for readers, contributing to a vibrant and inspiring start to the new year.
FAHASA CORPORATION
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