FAHASA Corporation Grand Opens FAHASA Nghe An Bookstore At Vincom Plaza Vinh

On December 26, 2025, FAHASA Corporation officially inaugurated FAHASA Nghe An Bookstore at the following address: 3rd Floor – Vincom Plaza Vinh Shopping Center, Quang Trung Apartment Complex, Thanh Vinh Ward, Nghệ An Province.

FAHASA Accelerates the Expansion of Its Bookstore Network in Northern Vietnam

FAHASA is one of Vietnam’s leading book distribution companies. With nearly 50 years of experience in the book and cultural products business, FAHASA has become a beloved brand closely associated with generations of readers nationwide. Over the years, FAHASA has pursued a strategy of developing a professional nationwide bookstore system in parallel with expanding its technology-based business platforms.

In Northern Vietnam, FAHASA currently operates 22 bookstores across 14 provinces and cities. In Nghe An Province, the FAHASA Vinh Bookstore, with more than five years of operation, has become a familiar cultural destination for local residents. Building on that success, FAHASA has officially launched the FAHASA Nghe An Bookstore, covering an area of more than 300 square meters and located on Level 03 of Vincom Plaza Vinh.

A Knowledge Space – A New Cultural Reading Destination in Nghe An

The FAHASA Nghe An Bookstore showcases more than 30,000 Vietnamese and foreign-language book titles, along with over 40,000 items of stationery, school supplies, children’s toys, and premium gift products from hundreds of reputable domestic and international publishers and suppliers.

In addition to its diverse product categories, the bookstore places special emphasis on developing key book collections and themed bookshelves to meet the reading needs of a wide range of audiences. Notable collections include Vietnamese young authors, classic literature, Nguyen Nhat Anh, general knowledge, detective fiction, and Take Note memory books. These collections are carefully curated and scientifically displayed, helping to spread knowledge and foster a sustainable reading culture.

At the same time, to keep pace with modern consumer trends, the bookstore continuously updates popular product lines favored by young people such as Blind Box, Minecraft, MrBeast, and more, attracting strong interest from younger customers.

During the peak festive season at the end of the year, the themed display areas at FAHASA Nghe An become a vibrant cultural hub for customers. The space is elaborately decorated with seasonal products, including the 2026 Bloc Calendar display and Tet-themed product areas welcoming the New Year. These items are selected from reputable brands, ensuring quality and reasonable prices, and providing a convenient, joyful shopping experience filled with festive spirit.

Modern Design – Connecting Experiences & Spreading Reading Culture

The FAHASA Nghe An Bookstore is designed in a modern, open, and experiential style, highlighted by a transparent glass façade that allows abundant natural light to fill the interior and creates a welcoming, accessible feel from the outside.

The overall design features light wood materials combined with a harmonious white and warm yellow lighting system, creating a cozy yet youthful atmosphere suitable for readers of all ages. Book displays, general merchandise areas, and experience zones are arranged scientifically and spaciously, ensuring a seamless shopping and browsing journey.

A key highlight of the bookstore is its reading experience area and themed display zones, which are flexibly designed to change according to festive seasons and cultural or educational events. This enhances interactivity and customer experience. The open layout also enables FAHASA to easily host author meet-and-greets, book launches, workshops, and children-focused programs.

With its modern yet approachable design, the FAHASA Nghe An Bookstore is not only a place to purchase books, but also aspires to become a cultural meeting point-where readers can pause, relax, and connect with knowledge amid today’s fast-paced urban life.

Celebrating Christmas – Welcoming the New Year: FAHASA and Partners Thank Valued Customers

The year-end season is a time for sharing warm wishes, exchanging meaningful gifts, and enjoying festive moments with family and friends. Joining this joyful atmosphere, FAHASA is launching the promotion “Celebrating Christmas – Welcoming the New Year – FAHASA and Partners Thank Valued Customers” across its nationwide bookstore system and the Fahasa.com e-commerce platform, offering many attractive deals.

Customers can enjoy discounts ranging from 10% to 50% on various categories such as children’s books, literature, psychology and skills books, trend-based toys, school supplies, and gift products.

From December 1, 2025 to January 4, 2026, FAHASA will also run a Mega Sales – Lucky Draw program for customers with invoices of VND 500,000 or more, featuring a grand prize and many other valuable rewards. This program applies nationwide at FAHASA bookstores and on Fahasa.com.

In addition to shopping promotions, throughout the campaign FAHASA will collaborate with partners and suppliers to organize book launches, interactive activities, and family- and children-oriented experiences such as card-making workshops, reading sessions, and Christmas-New Year gift-making activities, creating a warm and engaging festive atmosphere.

Conclusion

With the launch of the FAHASA Nghe An Bookstore, along with a wide range of promotions and meaningful gifts, FAHASA hopes to bring customers a truly fulfilling year-end festive season. This is not only an opportunity for attractive shopping, but also a time to connect, share love, and welcome a peaceful, happy, and knowledge-filled New Year 2026.

FAHASA – A cultural hub, a source of knowledge, and a joyful shopping destination for every family during the year-end festive season.

FAHASA CORPORATION